Media Room The Banff Centre

Marketing & Communications Team

Melanie Busby, Director of Marketing & Communications

  • Strategic planning for marketing and communications
  • Branding and positioning strategies
  • Community and government relations
  • Budget management
  • Department management
  • Leadership Council participation
  • Liaison with President’s Office

Communications

Debra Hornsby, Director
Jill Sawyer, Communications and Media Relations Officer
Heather Belot, Communications Officer

  • Inspired: Report to the Community
  • Annual Report
  • Banff Mountain Film Festival Magazine
  • Quarterly reports to Board
  • Fast Facts
  • Self-guided tour
  • Christmas cards
  • About The Banff Centre
  • Internal communication/Centrepiece
  • Final edit/proof of most Centre publications
  • Communications support to Development, Library and Archives, Community Services, and Human Resources
  • Revitalization communications
  • Media relations and media tracking
  • Crisis communication
  • Speeches
  • Campus signage (in co-operation with Jim Olver)
  • Tour Backup

Web

Chris Lamothe, Senior Web Specialist
Stephen Nelson, Web Specialist
Jim Swanson, Web Specialist

  • Internet
  • Intranet
  • HTML email
  • ITS liaison

Marketing (Events)

Lachlan Mackintosh, Team Leader
Jaimee Webber, Marketing Officer
Kevin Duncan, Marketing Co-ordinator/Information Officer

Promotion of:

  • Banff Summer Arts Festival
  • Music concerts
  • Presenting Series
  • Mountain Festivals, Mountain Photography Competition,World Tour, Mountain Speaker Series
  • Walter Phillips Gallery exhibitions/Visual Arts open studios
  • Reel Time film series
  • Banff Centre Press
  • WordFest
  • Banff International String Quartet Competition (BISQC)
  • Fitness and Recreation
  • What’s On bi-monthly calendar, monthly poster
  • Event listings for external web sites and media – bi-weekly
  • Postering and distribution of What’s On materials in Banff, Canmore, Lake Louise – bi-weekly
  • Public relations with town front line staff

Marketing (Participant Recruitment)

Sarah Fabbri, Team Leader
Nicki Youroukos, Marketing Officer
Danielle O'Hanley, Marketing Assistant

  • Aboriginal Arts
  • BNMI
  • Music and Sound
  • Theatre Arts
  • Visual Arts
  • Literary Arts
  • Leighton Artists’ Colony
  • Mountain Culture
  • TV Festival and NextMedia Festival
  • Community Services support

Shari Bishop Bowes Marketing Officer

  • Leadership Development
  • Aboriginal Leadership and Management

Deborah Whittle, Marketing Officer

  • Conferences
  • Hospitality

Design

Diana Skrepnyk, Design Director
Christine Majer, Graphic Designer
Natalie Bourgault, Graphic Designer

Other designers as required on contract (Laurie Buxton, Kelly Stauffer, Mary Squario)

  • Design of marketing and communications materials
  • Visual identity
  • Co-ordination of contracted design projects
  • Production co-ordination
  • Design assistance to the web

Box Office

Linda Wittchen, Box Office Manager
Zarah Meehl, Box Office Coordinator
Catherine Perron, Senior Ticket Seller
Beth Woolley-Monod, Ticket Seller (Cabin)
Sonja Reich, Senior Ticket Seller
Aaron Vanderlip, Ticket Seller (Cabin)

  • A number of part-time ticket sellers as required
  • Ticket sales (The Banff Centre and Ticketmaster)
  • Information Centre for The Banff Centre
  • The Banff Centre Downtown

Customer Service

Jim Olver, Director of Customer Service

  • Marketing and communication of The Banff Centre to visitors
  • VIP and guest tours
  • Serving and listening to customers (customer satisfaction surveys, follow-up)
  • Linking key visitors to key staff
  • Referrals to programs and conferences
  • Chair of Smooth Sailing (Revitalization) team
  • Campus signage (With Debra Hornsby)